Storytelling Services
What Is Narrative Strategy in Business?
How Does Narrative Strategy Work?
- Storytelling as a Tool: Narrative strategy uses storytelling to make complex ideas relatable and memorable. It ensures that audiences actively construct meaning from the stories being told, rather than passively consuming information.
- Linking Strategy to Story: It translates business and brand strategies into clear, audience-ready stories that resonate with internal and external stakeholders.
- Focus on Human-Centric Communication: By focusing on the human element, narrative strategy ensures that communication is intentional and impactful, fostering deeper connections
Our Narrative Strategy Services
Narrative strategy is at the heart of everything we do. By combining the power of storytelling with strategic planning, we help businesses, teams, and organizations align their vision, inspire action, and connect with the right audiences.
Business and Communication Plans
We turn numbers into stories. Whether it’s a business plan for investors or a communication plan for your team, we ensure your messaging is clear, compelling, and actionable.
Donor Database Building
We help you build and manage a donor database using Little Green Light, turning data into actionable insights that strengthen relationships and drive engagement.
Email and Social Media Campaigns
We design campaigns that bring your story to life, crafting engaging content and targeting the right audiences to drive results.
Press Releases and Public Relations (PR)
We craft impactful press releases and PR campaigns that resonate with journalists and audiences. With access to a nationwide database of journalists and editors, we ensure your story gets heard by the right people.
Strategic Planning
We help you articulate your organization’s story—who you are, why you exist, and where you’re going—so your strategy aligns with your mission and inspires action.
Wealth Screening and Prospecting Tools
Using AI-powered tools, we identify high-potential donors or clients, ensuring your story reaches the right audience for maximum impact.
Website Design
Your website is your digital story. We create custom designs that reflect your narrative, engage visitors, and convert them into loyal supporters or customers.
Are you ready for a NEW STORY?
Blog
In our blog, we explore narrative as both mirror and map.
The Space Between Knowing and Telling
The organizations that struggle most to tell their story are often the ones doing the most important work. The problem is not a writing problem or a branding problem — it is a space problem. And space problems have space solutions.
The Host, Not the Hero
The fundraising sector has grown fluent in a single narrative shape. An organization identifies a problem, mobilizes against it, and asks the donor to fund the rescue.
Narrative as the Architecture of Community Trust
Community needs go unmet for many reasons. A shortfall of funds is the reason most often cited, and the reason most easily measured.
The Wild Within: A Conversation with Environmental Scientist Dr. Kathleen McNary
In this dialogue, RPL’s Robert and Rowan sit down with environmental scientist Dr. Kathleen McNary.
Making Space: A Framework for Narrative Coherence
I have spent nearly twenty years working with mission-driven leaders who know their work matters but struggle to explain why it matters in ways that move people.
The Hidden Power of PR: When a Press Release Reveals More Than a Story
Public relations, when approached with intention, creates pressure to think carefully, sort competing priorities, and hold mission and message together at once.
Targeting Through Insights
Identify high-potential donors through AI-powered wealth screening and data analysis. Align your narrative with the capacity and interests of your audience.
Clarity in the Chaos
Navigate organizational complexity with a framework designed for the real world. Learn to find clarity and alignment when usual systems feel limited.
Building Narrative Coherence
Ensure your organization’s external message matches its internal mission. Explore the path to narrative coherence for lasting strategic impact.